Perpetual Publications Ltd is owned by three self-styled ‘old school’ bettors, who reportedly together ‘have been backing horses, and publishing racing material not available elsewhere and educating clients, since 1993’.
They offer a ‘Lazy Punters Black Book’, which ‘offered our clients an opportunity to find horses that would lose prior to the invention of laying and Betfair’. That certainly puts the ‘old’ in ‘old school’.
They maintain: ‘We offer a common sense approach to business and do not try to be all things to all men. Above all we are honest, realistic and make no false promises and never make excuses […] We make no apology for stating we are old fashioned in the way we do business… we are businesslike, offer outstanding customer service and most importantly of all are contactable. We never ever hide behind P.O boxes, rather we are open for business and at all times contactable.’
From our trial and our experience with the Premier Grand Service, we can at least vouch for all of the above – and moreover, we enjoyed and applaud the transparency when so many tipsters are shady characters with unoriginal pseudonyms.
The other thing that’s definitely old fashioned about this service is that you can ring a telephone number to retrieve your tips. It’s an 0870 number, so we were glad that there is email offered as a thoroughly 21st century alternative.
So, the Premier Grand Service is one of three different services currently being offered by Perpetual Publications.
It’s a tipping service for use in making win bets in UK horse racing.
It’s a costly subscription, with prices ranging from £85 per month; £249 per quarter; £499 per six months; or £850 for a year. These heady prices come with no mention of a money-back guarantee.
There are only 2–3 bets per week, but we’re told that these are good bets that have a 45–50% success rate. At those subscription prices, this is the very least that you’d want, and the comment ‘We do not win every month but we do win regularly’ doesn’t inspire us too much.
At least the odds of the selected tips are good, with prices often around the 20/1 to 25/1 mark, and very frequently 15/1 to 20/1.
The tip-containing emails are clear, but you do have to be on your toes so that you don’t miss out. There’s no set days in which a tip will arrive, so with only a few tips a week, you have to keep an eye out. If you want more information you’re encouraged to ring the 0870 number, which irked us somewhat.
With regards to the selections process, the tipsters remain tight-lipped except for the cryptic hint that time plays a factor: ‘You have heard the saying “the clock does not lie” and in racing once you understand how time works, profits follow.’ We can only assume this is a long-winded way of saying they look at form.
The tipsters do not budge in their steadfast belief that the tips they send out are only the very best tips. One email we received mentioned that despite pressure from members demanding a tip, no tip will be sent out until they’re supremely confident. They also offered to extend subscriptions as a result, which to be fair, is highly commendable.
All this is well and good were we to enjoy a minimum 50% strike rate, but alas, in our trial at least, that did not happen. After just two months there were only 13 selections.
A small 20-point recommended betting bank demonstrates how few bets they expect you to make, and after two months our betting bank remained practically unchanged, with only a very modest and slight profit of 2 points.
Of 13 selections, only 5 were winning bets, which gives a 38.4% strike rate. Not a bad strike rate, but our winners weren’t priced as nicely as the examples given above.
Obviously 13 selections is a very low amount from which to draw firm conclusions. We like the service and its ethos, but the subscription costs are far too high for such a middling set of results, especially when you feel like the whole affair was dragged out a bit with the few-and-far-between tips, that ultimately didn’t perform.